Parking in Bronte Village

Bronte Village Pilot Commercial Parking Program

Beginning in June 2019, the town launched a two-year pilot paid parking program in Bronte Village’s commercial shopping district. The program will address concerns from Bronte businesses and residents about the availability of parking in the area. Review the map for parking locations in the program. This pilot program has been approved for a two-year period. Staff will review parking use on an ongoing basis and report back to council in 2021. Review the staff report, item 1 on the February 19, 2019 Community Services Agenda.

Quick facts about the Bronte Village Pilot Commercial Parking Program

  • Charging for on-street parking in commercial shopping areas is a common way to promote turnover and ensure spaces come available more often for customers of the nearby businesses.
  • Fees collected from the paid parking program help fund future parking resources.
  • Rates are $1.50 per hour and $0.25 in 20-minute quick stop spaces (free after 6 p.m. and on Sundays and holidays). All-day (nine-hour) parking is available on Ontario Street for $7 per day or $39.55 for monthly permit. Rates, fees, durations and hours of operations are consistent with those currently in place in other commercial districts within Oakville.
  • Paid parking will be available at spaces alongside Bronte Village storefronts on main and secondary streets, as well as at the town-owned spaces at Bronte Village Mall.
  • ​Paid parking will be available through parking meters, pay-by-plate machines, monthly permits and the Honk mobile payment app. Enforcement patrols will also be in place to help ensure turnover.
  • Two-hour visitor parking will be in effect on residential streets adjacent to commercial shopping areas.

The municipal parking lot at Bronte Heritage Waterfront Park is not affected by the commercial pilot program.

What's happening?

Beginning in June 2019, the Town of Oakville implemented a two-year pilot parking program in Bronte Village’s commercial district. The purpose of the pilot is to address business and community concerns about the supply and availability of parking in the Bronte Village district.

What areas are affected?

Paid parking is available alongside Bronte Village storefronts on main and secondary streets, as well as at the town-owned spaces at Bronte Village Mall. Review the map.

Why a paid parking pilot?

Council requested that staff implement a pilot commercial parking program in Bronte after residents, business owners and commercial property owners raised concerns that visitors to the area were parking for extended periods of time in the commercial district, leaving limited spaces for shoppers to park.

Why charge for parking? Won't it hurt business?

Charging for parking in commercial shopping areas is a common way to promote turnover, manage demand and self-fund a parking program. Offering and enforcing paid parking options will help ensure spaces are available for customers, visitors and residents of Bronte Village to enjoy all the shops, restaurants and activities the area provides.

How will this project improve parking in Bronte Village?

The Bronte Pilot Commercial Parking Program will support a dynamic and thriving Bronte Village by encouraging parking turnover for customers, visitors and residents. Beginning in June and over the next two years, the Town of Oakville will monitor the success of this program and use its findings to inform any future permanent changes.  Town staff will report to Council in 2021 on the outcomes of this pilot program and recommend next steps.

I live in Bronte Village. What impact will this program have on residential parking?

During paid parking times, two-hour parking limits will be in effect on residential streets adjacent to commercial shopping areas. Similar to residential streets adjacent to such areas in downtown Oakville and Kerr Village, these streets will be enforced to discourage customers and visitors from parking for extended periods of time in residential areas.

What if the on-street parking intended for visitors is used all day by area employees?

This program will introduce all-day (nine-hour) parking and permit-parking along Ontario Street to provide opportunities for employee parking.

How will the town monitor parking in Bronte?

Town staff will monitor how public parking spaces are used throughout the duration of the pilot program. This will include the frequent collection and review of data from payment equipment, payment app and ticket systems to evaluate the use of public parking in Bronte.

Has Oakville had success with this model in other areas?

In Downtown Oakville and Kerr Village, the town successfully manages commercial parking operations to provide parking for all activities in the area.

Will this initiative impact my property taxes?

Parking revenue is used to enforce, manage and maintain existing parking operations, as well provide for future parking initiatives. The town does not rely on property tax revenue to support parking programs.